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Summary

Short Business Description

Passionate brand and product development in the body care sector that enriches the everyday life of the target groups (www.bilou.de, http://www.v-sun.eu).

General information

Company profile

Philosophy Brands GmbH is an owner-managed company founded in 2009 and based in Heidelberg, Germany. We are passionate brand and product developer in the body care sector aims to enrich, sweeten and simplify the everyday life of our target groups.
As a diverse team of around 20 colleagues, we do not only identify trends and needs in the respective target groups at early stage, but we also always pay attention to ensure sustainability and resource-saving production at every stage from product development to sales and marketing.

Our brands are created and designed in Heidelberg. Family-run production facilities in Germany, Austria and Switzerland manufacture our products.

Products & Services

bilou – teenage bodycare made in Germany
bilou has always convinced and surprised the customers with crazy fragrances like vanilla cake pop or tasty donut and with the unique product designs. Adding happiness and smile when they use bilou’s products. With over 60 different fragrances, everyone can find his or her favorite fragrance. High-quality oils nourish skin, hair and lips, the aluminum cans are made from 100% recycling material.

– V.SUN – premium sun care made in Germany.
– V.SUN combines reliable sun protection with perfectly coordinated skin care, a light, summery scent and responsible ingredients. The coral-friendly premium sunscreen protects your skin from sunburn and UV-A, UV-B and infrared rays. Vitamin E and Ectoin support the defense against free radicals and thus protect against premature skin aging.

References and export activities

dm, Rossmann, Müller, Budni, dm Austria, BIPA Austria (Rewe Int), Manor Switzerland;
INT: Rossmann (Poland), TMALL Global (China); SkinsCosmetics (Netherlands) Liluland (Hungary) Nose Paris (France)

Target group

bilou – core target group
Teenagers 10 – 15 years generation z/ α
80% female

V.SUN – core target group
Young female 20 – 40

Competitive advantages

– bilou – exceptional fragrances and designs generate strong involvement in the target group
– Good ingredients
– V.SUN – environmentally and above all coral-friendly premium sunscreen with extra skincare components in an extraordinary design (Instagramable)

Ideal Business Partners

Distribution partner with experience in brand building for international products in the personal care sector. Affinity with brands for a younger target group (social media communication…) With good networks and understanding of local / regional trading partners and shops relevant to our products and target groups. The wish would be for the partner to take over the goods in PAL ex works in Germany.

Company information

Company name

Philosophy Brands GmbH

Street

In der Aue 4

Zip code

69118

City

Heidelberg

Country

Germany

Internet / Website

http://www.philosophy-brands.de

Contact person

Title

Ms

Name

Mareike Matz-Kellner

Position

Managing Director

Personal E-Mail

m.matz@philosophy-brands.de

Phone / Mobile

+49 6221 6566412

Language

English, Deutsch

PROJECTS

Project List

GAB Südafrika 2022 Kosmetik

Projects WebSite

GAB Südafrica 2022 Kosmetik