View Profile

General information

Company profile	ZAUBAR is an AI-powered platform that enables businesses, agencies, and cultural institutions to create, distribute, and monetize AR experiences worldwide. Founded in 2019 in Berlin, the company has secured 63 B2B clients and achieved 70% annual growth. Their technology combines generative AI for content creation with App Clips and Instant Apps for seamless user access, serving major clients like Coca-Cola, SIEMENS, and Deutsche Telekom. The platform helps businesses save up to 70% on immersive AI application development costs while serving over 200,000 monthly active users.
Products & Services	ZAUBAR is an AI-powered platform offering an easy way for businesses, agencies, and cultural institutions to create, distribute, and monetize augmented reality (AR) experiences anywhere in the world. Using the ZAUBAR platform, organizations can launch out-of-home marketing campaigns, interactive brand experiences, and immersive tours on the streets, in public squares, in expo halls, exhibitions, stadiums, and even metro stations. ZAUBAR utilizes generative AI for multimodal content creation, an easy-to-use AR content management system for managing AR assets, and VPS technology for centimeter-accuracy content placement, all at the comfort of the user’s browser. These experiences are then conveniently accessed via Instant Apps and App Clips, which do not require downloading on the user side.
References and export activities	ZAUBAR has established partnerships with major brands like Coca-Cola, SIEMENS, and Deutsche Telekom, while participating in EU research projects and tech partnerships with Qualcomm and Google. The company serves 200,000+ monthly active users and maintains a 70% annual growth rate.
Target group	ZAUBAR targets three main customer groups: consumer brands, venue owners, and advertisers seeking to enhance brand engagement through AR experiences; creative, advertising, and marketing agencies looking to offer immersive AR services to their clients; and cultural institutions like museums, galleries, and historical sites wanting to create engaging cultural experiences.
Competitive advantages	– Frictionless and powerful technology: Combines native app performance with WebAR accessibility through App Clips/Instant Apps, requiring no downloads – AI-powered content creation: First platform to offer GenAI for AR, enabling multimodal content creation with centimeter-level accuracy – Versatile applications: Creates value across multiple industries while helping local businesses stay competitive in the digital age.
Ideal Business Partners	ZAUBAR partners with three key types of businesses: technology partners who enhance platform capabilities through AR hardware and software collaborations; creative agencies who integrate ZAUBAR’s technology into their service offerings; and research partners like NVIDIA, Continental, and Unity for collaborative R&D projects, particularly through EU-funded initiatives.